The premier trade show for European influencer marketing, digital creation and social commerce professionals.



Paris, Palais des Congrès

November 3 & 4, 2025 




BRANDS | CREATORS | AGENCIES | TECH  UNITED



3500
Attendees
200
Speakers
100
Exhibitors & Partners

They will be at Followme 2025

Followme pourquoi ?

Followme, at the heart of your influencer strategies


Influencer marketing, digital creation and social commerce are evolving extremely rapidly. This growth is accompanied by numerous changes: new formats, emerging platforms, stabilization of costs, emergence of nano and micro-influencers, more in-depth selection of content creators and evolutions in remuneration models...

In this context, it is essential for brands, creators, agencies, platforms and solution providers to adapt and explore new opportunities to remain competitive.

Followme is the European meeting place for influence, creation and social commerce, developing tailor-made formats and tools to help you identify the partners who will make your campaigns a success.

Conferences at the cutting edge of European influence marketing

Followme 2025 - Main Stage

The Main Stage

The stage to discover the latest trends and the best European feedback during keynotes, roundtables and hands-on presentations. 
This stage will give you the opportunity to benefit from feedback from key influencer marketing experts on winning strategies and valuable insights on current developments in marketing engagement to help you take your campaigns to the next level.
followme2025 - strategy & business case room

Strategy & Business case Room

Discover the most impactful and innovative strategies and campaigns through exclusive presentations from the market's leading influencer agencies.
Be inspired by today's best and take your own influencer strategies to new heights!
Followme2025 - Demo Stage

Demo Stages

Dive into the heart of innovation and discover the technological platforms and solutions that are revolutionizing influencer marketing. Explore cutting-edge tools to optimize your campaigns. From audience analysis and influencer management to performance measurement, our Demo Stages will help you master the key technologies required for maximum impact campaigns.
Followme2025 - track createurs

Creators Track

Panels, testimonials, case studies of successes and failures, practical advice and in-depth discussions on the specific challenges faced by designers, whatever their sector, follower count or engagement rate.

Brands attending Followme

Redbull
L'Oréal
Sephora
Disneyland
Prime video
Decathlon
LVMH
Dior
Celine
Galeries Lafayette
Dyson
BMW
Chanel
Balzac
Maisons du monds
Flammarion
Picard
Tesla
Ville de Paris
Ubisoft
Porsche
France TV
Veepee
Repetto
HEC
Hello Work
FDJ
Philarmonie
EDF
Sign up for Followme 2025

Followme 2024 creators include

They participated to Followme

“Followme demonstrates the growing importance of influencer marketing in marketing mixes. This area of expertise is growing, and with the evolution of French and European legislation, it's good to have events that bring people together. We can see that there's a real need for cohesion between all these subjects, and I think that this type of event enables networking and the exchange of best practices, and is a very positive experience. It's also how we come up with better briefs, better castings and more creative ideas.”
Celine Mouquet
Celine Mouquet Global Influence Director - Accor Group
“I think it's really great to have the whole ecosystem together, from the brand to the content creator to the technology providers. It's rare to be able to see them all. The European dimension was very interesting. We're very happy to be here, especially as it's been such a success, with so many people visiting our stand. It's the first event of this scale at national and European level, so well done to the organizers!” 
Mohamed Mansouri
Mohamed Mansouri Executive Vice-President - ARPP
"It was an extremely interesting and enriching experience, with some wonderful encounters!"
Eva travel
Eva travel Content Creator
“I just love Follow me and I hope that they will have a second edition. It's just an amazing and crazy platform for all Europe, but also for all the world.”

Mayra Alcantara
Mayra Alcantara Director of Comms & Publicity - Warner Bros. Discovery
“It's great. We learn and we share. We connect and network, we're here to drive the business forward!” 

Yael Kusch
Yael Kusch Global PR and Influence lead Lens - EssilorLuxottica
I'm delighted to have taken part in Followme. As a Talent Manager, I particularly appreciated the diversity of the participants and the themes addressed, which perfectly illustrated the richness and impact of our sector. This trade show is a great recognition for our profession, and a wonderful opportunity to unite all our stakeholders around common values and a shared vision of the future of influence. We look forward to future editions, and to continuing to help this promising ecosystem grow!
Léa TURPAIN
Léa TURPAIN Talent Manager - Perfect Influence
“We're in an economy that's evolving so fast that coming today to the heart of the influencer marketing reactor, with platforms, agencies and brands, is the best way to learn how the market will develop in the years to come. It's a great show, hyper intense.” 
Raphael Demnard
Raphael Demnard General Manager Webedia Creators WEBEDIA

Sponsors & Exhibitors at Followme 2024

Bazaarvoice
Obviously
Stellar tech
Webedia
Afflilae
Be Influence
Tik Tok
Effinity
Dire
PM
Woo
Ykone
DPB Agency