“Followme demonstrates the growing importance of influencer marketing in marketing mixes. This area of expertise is growing, and with the evolution of French and European legislation, it's good to have events that bring people together. We can see that there's a real need for cohesion between all these subjects, and I think that this type of event enables networking and the exchange of best practices, and is a very positive experience. It's also how we come up with better briefs, better castings and more creative ideas.”

Céline Mouquet Global Influence Director - Accor Group

“I think it's really great to have the whole ecosystem together, from the brand to the content creator to the technology providers. It's rare to be able to see them all. The European dimension was very interesting. We're very happy to be here, especially as it's been such a success, with so many people visiting our stand. It's the first event of this scale at national and European level, so well done to the organizers!” 

Mohamed Mansouri Directeur Délégué - ARPP

"It was an extremely interesting and enriching experience, with some wonderful encounters!"

Eva travel Créatrice de contenu

“I just love Follow me and I hope that they will have a second edition. It's just an amazing and crazy platform for all Europe, but also for all the world.”

Mayra Alcantara Director of Comms & Publicity - Warner Bros. Discovery

“It's great. We learn and we share. We connect and network, we're here to drive the business forward!” 

Yael Kusch Global PR and Influence lead Lens - EssilorLuxottica

I'm delighted to have taken part in Followme. As a Talent Manager, I particularly appreciated the diversity of the participants and the themes addressed, which perfectly illustrated the richness and impact of our sector. This trade show is a great recognition for our profession, and a wonderful opportunity to unite all our stakeholders around common values and a shared vision of the future of influence. We look forward to future editions, and to continuing to help this promising ecosystem grow!

Léa TURPAIN Talent Manager - Perfect Influence